UK pop-star Esser is one artist who has earned his success the hard way. For years of being luckless and penniless with no band to play with or money to record, Esser finally scraped enough together to make a demo and eventually hit it big with the song “I Love You” and its follow-up, titled “Headlock.” It’s no mystery why either; with each song containing memorable hooks, bold lyrics and exceedingly ingenuous compositions. Catch him live Sept. 17 at the Highline Ballroom in NYC. myspace.com/esserhq.